It’s called “The Top 10 Do’s and Don’ts of Creating Ads for Design Sites.”
It started based on some internal conversations we were having when we were trying to come up with a good answer to one of the most common questions we got from new advertisers – “what works?”
To figure out a good answer, we started researching.
We went through the performance data of ALL the ads that ran on Design*Sponge over the past year, digging through the data for trends.
The key questions we set out to answer were:
- What did the ads that performed the best have in common?
- What did the ads that didn’t do so well have in common?
You can get a copy of it here.
(You might also be able to get it from that form on the right…)
Read it, and let us know what you think in the comments!
The Design*Sponge Ad Team